The launch of Compo2go.com began with a blank sheet of paper.
The client had a product that offered a quicker route to the settlement of personal injury claims, but had no brand, no domain, no awareness and of course, no customers. In short shrift we helped them develop the Compo2go name, designed both a front site and a back-end portal for capturing claims, worked with our media partners to set a PPC strategy in place and took them onto TV with Compo and Togo our loveable, if a little accident prone hedgehogs.
Since launch in January 2012 we’ve more than halved the cost per acquisition and put this growing brand straight into profits that should fund further expansion throughout the rest of this year. Look out competition; this is a brand that’s set to shake up the personal injury claims market.
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